Xinyan (Eva) Zhao, PhD
Assistant Professor
Hussman school of journalism and Media
Dr. Zhao conducts research on social media, social influence, and networks in the crisis, health, and risk contexts. She investigates the communication processes and persuasion outcomes using quantitative and computational approaches. She is also interested in developing new methods and tools for large-scale data analytics and automated content analysis.
Dr. Zhao is a winner of multiple research awards and grants, such as Top Faculty Papers from the public relations division of ICA in 2020 and Top Faculty Papers from the information systems division of ICA in 2018. Her work has been published in top-ranked communication journals including Communication Monographs, Telematics and Informatics, Journal of Health Communication, Health Communication, International Journal of Strategic Communication, Public Relations Review, Journal of Contingencies and Crisis Management, and so on.